Supporting @the_sparker | How to Help Hero After Hit & Run

May 23rd, 2012   •   2 comments the years, Team Howell has gotten to know @the_sparker (Shannon Parker) via Twitter. We recently got the opportunity to meet her “IRL” at Memphis in May this past Saturday, May 20. Little did any of us know that later that same evening, a terrible incident would occur.

According to her Facebook support group, “Shannon and her friend Kat Solaas were involved in a hit-and-run at Cooper and Oliver while walking back to their car just after midnight on Sunday May 20th. Watch the news coverage here. Shannon’s sister Greer told us Shannon pushed Kat out of the way and was run completely over by a Blue Ford Expedition, while Kat got clipped in the leg, which was broken at the ankle. Shannon suffered a great deal of banging up, including fractures to her pelvis, hands and feet, but was conscious on the scene and in the ICU at The Med.” Shannon is on a long road to recovery: her pelvis is broken in three places, she has a spinal fracture, severe road rash on most of her body, and an internal hematoma bleed. Doctors say that she will be in a wheelchair for three to six months after the incident.

Because Shannon has been looking for work in PR/marketing/communications, she has no health insurance so she needs our help on many levels. Know of an open position that might be a good fit? She aims to advance career in Marketing Management or Key Account Management while utilizing experiences in integrated marketing strategy development, customer relationship management, website marketing/consulting and project management. Shannon is seeking opportunity where her strong planning and excellent interpersonal skills will be an asset. Email

Team Howell is donating $1,000 to “spark” Shannon’s cause and is encouraging everyone to make contributions as well. Whatever you are able to give to this selfless hero can help. Here are all existing ways to donate money towards Shannon’s healthcare costs. If you are starting a new way or ending an old way, let her supporters know here.

Attend the Benefit Concert:

A very “Shannon” fundraiser. June 30 at Newby’s. Details & updates as they come can be found here.

Via Paypal:

Send the money to the email address

Via Wire Transfer:

If you would like to wire money from your bank to the Rockin for Red fund at Regions Bank, please message her support page to have the account and routing numbers messaged to you personally. Mention “Rockin for Red” when you go into Regions Bank and they will ensure that the money you donate is placed into the account. 

Via Check:

Checks should be made out to “Rockin for Red” and mailed to:

Regions Bank, 6263 Poplar Avenue, Suite 101

Memphis, TN 38119

The bank number is 901-684-4749 if you have any questions and need to call them.

In Person:

Any Regions Bank location. Just inform the bank teller to place “Rockin’ for Red Charity Fund” in the memo for your donation.

Have a Tip?

If you know anything about this incident, call CrimeStoppers at 901-528-CASH.


We will keep this page updated with fundraising events and additional methods of donation. For real time updates, join Shannon’s Facebook support group here.

Updated May 23, 11:11pm CST.

Blog post by @KABagley. Contact her with questions or updates here.

Photo via.


  1. Mike McKinney says:

    Kudos to Howell Marketing!

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